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韩国政府花300亿韩元来促进其时尚产业

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Korean govt to spend 30bn won to boost fashion industry04

The South Korean ministry of trade, industry and energy has announced that the government will spend 30 billion won ($27 million) next year to nurture premium fashion and lifestyle brands, The Korea Herald reported.

The government intends to boost export by doubling the R&D budget and support the whole process from design to marketing for export, for seven categories, including bags, and sports and leisure.

In the fashion and apparel category, the government will help young designers to start their own businesses. It will select 200 promising designers and help them grow their international business by 2020.

The government also has plans to assist 300 brands in showcasing their products on overseas e-commerce platforms.

“Based on our strength in technology and the popularity of Korean culture, we expect Korean fashion, apparel and lifestyle industries to grow to provide a momentum for exports,” said vice minister Lee Kwan-sup.

译文如下:

韩国政府花300亿韩元来促进其时尚产业

韩国贸易、工业和能源部已经宣布,明年政府将花费300亿韩元(2700万美元)培育高端时尚和生活方式的品牌,《韩国先驱报》的报道。

政府想要通过加倍研发预算促进出口,并支持整个过程,从设计到出口营销,针对7个类目,包括箱包和运动休闲装。

在时装类目中,政府将帮助年轻设计师开始他们的生意。将挑选200名有前途的设计师,并帮助他们发展他们的国际生意,直到2020年。政府也将计划援助300个品牌,在海外电子商务平台展示他们的产品。

“基于我们的科技力量和韩国文化的流行,我们希望韩国的时装、服饰和生态产业可以成长为出口提供动力,”副部长Lee Kwan-sup说。

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