KVIC和Raymond合作推出全球印度土布

KVIC, Raymond partner to launch khadi globally

The Khadi & Village Industries Commission (KVIC) has partnered with fabric and apparel major Raymond to launch khadi as the 'fashion fabric' across the world. This new clothing line will be launched as 'Khadi by Raymond'. The association is also expected to generate incremental employment of around 2.10 lakh man-hours for spinners and weavers.

This khadi brand will be available at KVIC outlets and Raymond shops across the country from February 2017, according to media reports. It can also be purchased online. This initiative will help promote the khadi industry in the rural areas and will also bridge the urban rural gap.  

The agreement was signed by KVIC CEO Usha Suresh and Raymond CEO Sanjay Behl in the presence of KVIC chairman Vinai Kumar Saxena and Raymond chairman and managing director Gautam Singhania.

Raymond will provide design know-how to the khadi manufacturing units to craft readymade garments. “Khadi is looking for an economic revolution and Raymond has technical expertise as well as significant global presence,” said Behl.

译文如下：

KVIC和Raymond合作推出全球印度土布

印度土布&村庄产业委员会(KVIC)与面料服装主要制造商Raymond推出印度土布，作为全球的时尚面料。这个新的服装品牌线将作为“Raymond的印度土布”推出。协会有望行成约21万的纺纱工和织布工。

这个印度土布品牌将从2017年2月起，在全国KVIC网点和雷蒙德商店出售,据媒体报道。它也可以在网上买到。这一举动将有助于促进在农村地区的印度土布业，也将架起城市和农村的桥梁。

协议是由KVIC首席执行官Usha Suresh和Raymond首席执行官Sanjay Behl在KVIC主席Vinai Kumar Saxena和Raymond董事长兼总经理Gautam Singhania见证下共同签署的。

Raymond将为印度土布生产单位提供技术工艺成衣的设计诀窍。“印度土布正寻找一个经济变革，Raymond有专业技术以及重要的全球影响力,”Behl说。